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THE BODY

The Body Knows.

This is where the conversation starts.

maison parer was built from listening. Before any garment was designed, we asked women what they were experiencing. Not what they wanted to look like. What they were living through.

 

What we heard was clear. The bodies women actually live in are not the bodies professional clothing is designed for. The gap is not personal. It is structural.

 

This page is where that gap is named, discussed, and — through design — gradually closed.

41%

say what they wear shifts depending on their cycle phase

62%

avoid non-breathable fabrics

42%

say symptoms most affect them during professional moments

53%

said "Very important — I'm tired of choosing between comfort and professionalism"

THE CONDITIONS WE DESIGN FOR

THE CONDITIONS WE DESIGN FOR

1 in 10

Endometriosis

Affects ~190 million women globally. Bloating, cramping, and sensory sensitivity make professional dressing a daily negotiation.

Up to 5%

PMDD

Severe PMS affecting menstruating people. Sensory sensitivity, bloating, and fatigue in the luteal phase.

6-20%

PMOS

One of the most common hormonal conditions worldwide. Fluctuating bloating, temperature dysregulation, and fatigue across the cycle.

5–8×

Thyroid Conditions

Women are 5–8× more likely to be affected. Temperature dysregulation, fatigue, and fluid retention are daily realities.

100%

Perimenopause & Menopause

Universal. 75% report moderate to severe symptoms. Hot flashes, fluid retention, and temperature dysregulation.

+

Lupus, POI, Long-COVID & More

Also addressed: POI, lupus, insulin resistance, hormonal cancer treatment, and surgical menopause.

THE RESEARCH

76 Women. Real Answers.

 

Before a single garment was drafted, maison parer surveyed 76 women about their daily experience of dressing with hormonal and autoimmune conditions. What they said shaped the collection. It continues to shape everything.

62%

avoid non-breathable fabrics

92%

said professional comfort was "important"

"I start the day feeling beautiful and confident and two hours later feel uncomfortable, anxious, and frankly sick."

— ANONYMOUS

"It is common for me to skip going to the office the week of my PMS because I don't have anything to wear that makes me feel confident."

— CRM

"I feel I have 4 different body types during the day. I can wake up and feel pretty, and go to sleep feeling like a goblin."

— CHARLOTTE

"I feel I am always carrying around backup plans — shorts, sweaters, hats, in case I am too hot or cold."

— KN

USEFUL PLACES

Women's Health Resources

 

A curated list of organisations and support networks for the conditions maison parer was designed around. No commercial intent. Just useful places.

 

Suggestions for additions are welcomed via the contact form.

Endometriosis UK

endometriosis-uk.org

PMOS Support

verity-pcos.org.uk

Menopause Support

menopausesupport.co.uk

PMDD Association

pmdd.co

Thyroid UK

thyroiduk.org

The Daisy Network — POI

daisynetwork.org

maison parer.

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